Project: Quikki Packaging Rebrand
Client: Inteplast Group
Scope: Branding, Package Design, Production
Agency: Libera Graphics
The client, Interplast, requested a re-brand of their Quikki garbage bag product line, including a new logo and updated package design. This redesign included 13 new packages for four different garbage bag categories. Interplast wanted a new, cleaner look, stressing that the consumer should be able to distinguish products by colour as opposed to relying on copy-heavy packaging, as well as a colour palette that followed modern trends.
Credit
Creative Director - Jeremy McLellan & Elisa McLellan
Designer - Chloe Karalash
Creative Director - Jeremy McLellan & Elisa McLellan
Designer - Chloe Karalash
Old Artwork
